Tuesday, April 9, 2013


Lemonade Day ~ Austin, Texas ~ May 5, 2013

On Sunday, May 5, 2013, more than 20,000 young entrepreneurs will begin their first business at locations all around Austin. The fifth annual Lemonade Day Austin is a fun, free, event where kids get to make and keep the money that they earn. Kids of all ages learn to set goals, develop a business plan, establish a budget, seek investors, provide customer service, and give back to their community.

Participation in Lemonade Day is easy. A parent or caring adult can register their child online at http://austin.lemonadeday.org/ or at one of dozens of local family events—see the website for a complete list. 

The foremost objective of Lemonade Day is to empower youth to take ownership of their lives and become productive members of society – the business leaders, social advocates, volunteers, and forward-thinking citizens of tomorrow.

Each child who registers receives a yellow backpack with an Entrepreneur Workbook that teaches them the 14 lessons of Lemonade Day, including creating budgets, setting profit-making goals, serving customers, repaying investors, and giving back to the community. Along the way, they acquire skills in goal-setting, problem solving, and gain self-esteem critical for future success. They keep all the money they make and are encouraged to spend some, save some, and share some.

“Lemonade Day helps kids begin to think like entrepreneurs,” says Eugene Sepulveda, CEO of the Entrepreneurs Foundation of Central Texas, sponsor of Lemonade Day Austin. “All successful business persons started out with a small business: mowing lawns, delivering newspapers or running a lemonade stand. By setting up and operating their own business, kids get to experience success and learn valuable lessons about how businesses operate. They’ll also learn about the value of saving and investing money, and giving back to the community.”

There will be several exciting special events leading up to this year’s Lemonade Day Austin, including  YMCA Healthy Kids Day on April 28; The Schlotzky’s Bun Run and El Dia Los Ninos, both on April 29; and the Best-Tasting Lemonade Contest, April 21 at the Austin Children’s Museum, from 9 a.m. until noon. There are many other registration events between now and May 5, please check http://austin.lemonadeday.org/ for details.

For more information, go to http://austin.lemonadeday.org/ or contact Amanda Stewart, 323-445-4306, lemonadedayatx@gmail.com.

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